Southwest Hikes Fare Wars with a Cut in Dallas Prices

Summary


DALLAS (AP) -- Southwest Airlines Co. escalated a fare war against American Airlines on Wednesday, announcing it would sell one- way tickets to and from Dallas for as low as $39.

Southwest Chief Executive Gary C. Kelly said Southwest was treating its longtime home at Dallas Love Field as if it were just launching service there.

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Extract


Southwest Hikes Fare Wars with a Cut in Dallas Prices

Kelly and other Southwest officials tol...

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