Snickers Dumps Its Ad After Groups Complain

Summary


HACKETTSTOWN, N.J. (AP) -- A commercial for Snickers candy bars launched in the Super Bowl broadcast was benched after its maker got complaints that it was homophobic.

The ad showed two auto mechanics accidentally kissing while eating the same candy bar and then ripping out some chest hair to do something "manly." One of the alternate endings on the Snickers Web site showed the men attacking each other.

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Snickers Dumps Its Ad After Groups Complain

The Human Rights ...

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