Summary
NEW YORK -- Shifting resources to key high-volume vehicles and educating potential buyers about unique aspects of its cars and trucks are part of General Motors Corp.'s strategy for fixing its ailing North American business, the head of GM North America said Wednesday.
Gary Cowger acknowledged the troublesome start to the year for the world's biggest automaker, saying it was hurt by strong business at the end of 2004, rising interest rates, competition and health- care costs.See the full content of this document
Extract
Gm Charts a N. America Rebound
"We're facing a difficult situation that will require a lot of hard work, but we're extremely focused on what we need to do," Cowger said at the opening of the tw...
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