Summary
Valentine's Day is not a red-hot holiday. It's more of a steady simmer.
According to a copyrighted Deseret Morning News/KSL-TV survey by Dan Jones & Associates, only 15 percent of the Utahns who were polled consider it to be very important, while 12 percent don't think it's important at all. The majority, 64 percent, weigh in somewhere in the middle.See the full content of this document
Extract
Gifts From the Heart
When it comes to shopping for a valentine gift for their spouse or significant other, Utahns seem to be thinking ahead. A majority of those polled, 81 percent, purchase their gift at least two days before Feb. 14. Only 4 percent are slackers, buying their gifts on Valentine's Day itself. None of those polled admitted to b...
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